Go as u.r


Go as ur Image.jpg
Empowering to express.


Go as u.r is founded by Annelies Lambert and is a vegan conscious beauty & fashion concept, designed and created in Antwerp and made in Europe. The brand represents a no-nonsense urban minimalism with high-statement make-up by blending plant-based waxes, certified oils & vitamins into vegan, natural formulas.

With each purchase of a Go as u.r piece, you are investing €1 in empowering girls and women across the globe through the brand partnership with W4, Women’s WorldWideWeb.

We curate independent makers and brands we admire from all over the world to elevate everyday life. Handpicked with love 

for simplicity, design, honesty and craftsmanship.

Kortenhoefsedijk 201

1241 NB Kortenhoef

+31 (0)85 06 08 701


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